Establishment of GREE Entertainment, Inc.

(Pictured / Top from left: VP. Ryosuke Watanabe, VP. Keita Nakamura, Dir. VP. Naohito Shimomura / Bottom: CEO Sanku Shino)

GREE Entertainment, Inc. (based in Minato City, Tokyo; CEO: Mr. Sanku Shino) is the new name for the former Funplex, Inc., which was restructured on July 1, 2021 to absorb the gaming and licensing divisions of GREE Inc., its parent company.

Through work in the two main areas detailed below, the new company strives to fulfill its mission of “Lighting up hearts around the world with Japanese IPs and games.”

■ IP Production

We provide production services centered upon anime and artist IPs.

• Anime Production / Original Work Development

By participating in the production committees for animated series, we support the creation of Japanese anime while also developing the original works behind them. Our aim is to expand the reach of these IPs, through gaming and other developments, both inside and outside of Japan, producing them on a global scale.

• IP Game Production

We produce gaming services, both inside and outside of Japan, based primarily on anime and artist IPs. By maximizing the appeal of each IP from a gaming perspective, we hope to bring fun and exciting new experiences to fans around the world.

• Gaming Collaborations

To expand the potential of anime and artist IPs that already have a dedicated fanbase, we work to realize a variety of collaborations in the gaming space.

■ Gaming Services

Making full use of the expertise we have built within the GREE Group, we develop and operate a variety of high-quality and reliable gaming services.

• Internal Publishing

Primarily dealing with IP titles, we provide users with new experiences that expand the value of each IP through the medium of gaming.

• Development/Operation Services

Drawing on our experience operating more than 30 titles in the past, and making use of the assets available to us as part of the GREE Group, we support external companies in developing and operating high-quality titles.

• Global Expansion

We bring gaming properties developed inside Japan to a wider global audience.

Company Info

Name: GREE Entertainment, Inc.
Industry: IP production, gaming services
Established: July 1, 2021
Capital: ¥310 million
President and CEO: Mr. Sanku Shino
Company HQ: Roppongi Hills Mori Tower, 6-10-1 Roppongi, Minato-ku, Tokyo


PR Rep., GREE Entertainment Inc.

Roppongi Hills Mori Tower, 6-10-1 Roppongi, Minato-ku, Tokyo